Lucenera | Modern Classic Ducati Monster 600

 Luca Pozzato makes talk again of GPDESIGN, the Turin-based atelier famous for creating some two-wheeled jewels that turn the mechanical object into a contemporary design icon. . And today comes LUCENERA, a Modern Classic born from the collaboration between GPDESIGN and the social media DUCATISPECIAL, based on an icon: the Ducati Monster 600.

Luca Pozzato, owner and artist of GPDESIGN, a transformation workshop and design studio in Turin, returns to thrill us with his masterly interpretation of the LUCENERA, a Modern Classic with strong vintage connotations, but with a contemporary twist through the skilful use of elements taken from modern mechanics, such as the Jonich spoke wheels mounted on Pirelli tyres, HP Corse exhausts and Ducati Performance instrumentation in caferacer style. The result is, as Pozzato explains: “A hard-to-identify style that perfectly embodies my vision of 'creating motorbikes', where present, past and future intersect to create a unique harmony”.

THE GENESIS OF LUCENERA

Starting with the cheeky and rebellious Ducati Monster 600, Pozzato gave shape to the dream of Roberto Passaro, social media manager of DUCATISPECIAL, dressing the small naked with new emotions without using sketches or models, just as a sculptor does with a block of marble that he moulds into a work of art.

As Passaro says: “I wanted a black motorbike that would catch the eye. Luca was able to understand, support and materialise this thought of mine, giving shape, substance and, above all, 'light to black'. It was precisely from this paradox that the name LUCENERA was born”.

LUCENERA IN DETAIL

From the chassis to the electrical system, everything has been overhauled and upgraded with high level components. The levers and grips, brake and clutch fluid reservoirs, mirrors, number plate holder and indicators are from Rizoma. STM supplied the clutch housing and push buttons, while the steering plate, clutch actuator and frame caps are from AEM Factory. For the handlebar halves Pozzato turned to FG Racing Parts, while the footpegs and sprocket housing are from Ducabike. Finally, everything was secured with top-quality Pro-Bolt bolts.

A distinctive feature is the handmade aluminium tank, the stylistic trait d'union between the fairing and the minimalist tail which houses the front and rear LED light clusters, set like jewels, so much so that they look more like aesthetic than functional details.

As always, Luca Pozzato pays almost maniacal attention to the paintwork. LUCENERA is a perfect colour play of green/gold tones on the frame, also reflected on the tank and tail, while black dominates by playing on shades between glossy and matt, the cut of which is appropriately designed to visually shorten the line of the motorbike.

And since a motorbike also represents a lifestyle, functional elements such as the Bell helmet in LUCENERA colour, the bike cover with carpet customised by Kurabike, the strictly black Held technical clothing and the black CT Scuderia watch, could not be missing.

GPDESIGN

A boutique for enthusiasts that not only sells motorbikes. It makes them. Based on the passion of Luca Pozzato, a son of art who grew up in the family motorbike dealership in Turin, and Stefano Boido from Turin, born in 1990, a motorbike enthusiast and expert in nanotechnological treatments, this atelier offers unique handcrafted objects. A cognitive survey method of customer tastes and expectations and then in a few weeks of work you discover a motorbike that goes far beyond imagination. Master craftsmen who machine aluminium, weld tanks, sew fine saddles, make bodywork and unique details. The whole thing erupts in a handover-inauguration party with video-emotional contributions that tell the philosophy of Luca's project. This is the philosophy behind GPDESIGN's 'Only For You' projects. To date, there are more than 100 one-offs created by the Turin-based boutique, which is now a well-established international player.

Luca Pozzato

Born in Turin in '73, he is the Daydreamer, the visionary artist who turned this dream into reality. With petrol running through his veins, the CEO of Officine GP Design directly operates and creates these special vehicles, starting from a dream and arriving at true masterpieces of motorbike art, made of noble materials, sweat and passion. Luca Pozzato: “We all come from the past, live the present and look to the future, but the challenge is to intersect the three temporal spaces by innovating, always, going beyond, and putting ourselves at stake each time.”

Officine GP Design 

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